Fitness App Market Analysis, Impact of COVID-19 on Sales, Business Opportunities in 2021

 The global fitness app market is expected to reach US$ 15.59 billion by 2028, according to a new study by Polaris Market Research. The report “Fitness App Market Share, Size, Trends, Industry Analysis Report, By Device (Smartphones, Tablets, Wearable Devices); By OS Platform (iOS, Android, Windows); By Type; By Region; Segment Forecast, 2021 – 2028” gives a detailed insight into current market dynamics and provides analysis on future market growth.

 

The growth in the market is attributed to the rising awareness among the consumers pertaining to leading a healthy lifestyle owing to the outbreak of the COVID-19 pandemic, increasing smartphone penetration rate, and busy lifestyles causing people to look for connected healthcare. Moreover, positive investment scenarios for start-ups, diversification among products and services by key players, innovative promotional strategies, and social media influence also created growth prospects for fitness software.

 

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Segment Highlights

• The workout & exercise app segment accounted for the largest revenue share in 2020 owing to the increasing obesity among youth and adults. The segment held over 30% of the global share in 2020.
• Based on device type, the smartphone segment is projected to constitute over 60% of the industry share by 2028. The increasing penetration of the product with smartphones is primarily responsible for such high revenue share.
• North America region is dominating the global industry for the product holding over one-third of the market share throughout the forecast period. Positive funding scenario and increasing awareness among consumers is favoring industry growth.
• The players including Fitbit, HealthifyMe, and MyFitnessPal Inc. together held a significant market share in 2020 owing to their regional presence and several product offerings across the operating systems.

List of Key Players

• MyFitnessPal Inc.
• Dom and Tom
• Motorola Mobility LLC
• Grandapps
• Fitbit
• Azumio
• WillowTree, Inc.
• HealthifyMe
• Others

 

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Polaris Market Research has segmented the fitness app market report on the basis of type, platform, device type, and region.

 

Fitness App, Type Outlook (Revenue – USD Million, 2016 – 2028)

• Workout & Exercise Apps
• Disease Management
• Lifestyle Management
• Nutrition & Diet
• Medication Adherence

Fitness App, OS Platform Outlook (Revenue – USD Million, 2016 – 2028)

• Android
• iOS
• Windows

Fitness App, Device Type Outlook (Revenue – USD Million, 2016 – 2028)

• Smartphones
• Tablets
• Wearable Devices

Fitness App, Regional Outlook (Revenue – USD Million, 2016 – 2028)

• North America
  • U.S.
  • Canada
• Europe
  • France
  • Germany
  • UK
  • Italy
  • Spain
  • Netherlands
  • Austria
• Asia Pacific
  • China
  • India
  • Japan
  • Malaysia
  • South Korea
  • Indonesia
• Central & South America
  • Mexico
  • Brazil
  • Argentina
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa

 

Fitness App Market SWOT Analysis, Growth Outlook, By Top Key Players

 The Global fitness app market size is anticipated to reach over USD 15.96 billion by 2026, according to a new study published by Polaris Market Research. In 2019, the fitness and activity tracking segment dominated the market, in terms of revenue. North America is expected to be the leading contributor to the global fitness app industry during the forecast period.

 

A significant increase in the obese population, changing lifestyles, and increasing health concerns primarily drive the market growth.  Other driving factors include increasing occurrence of diseases associated with obesity, increasing disposable income, and increasing awareness regarding health and nutrition. The increase in obesity related diseases such as diabetes and hypertension along with sedentary lifestyles of consumers further propel the market growth. The number of memberships for health clubs and gyms has increased significantly over the years, further promoting the growth of fitness app industry. Increasing demand in developing nations, increasing penetration of mobile devices, and availability of high-speed internet services is expected provide numerous growth opportunities to the fitness app industry players during the forecast period.

 

Get Sample Copy @  https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/request-for-sample

 

A few major fitness apps available in the market include Runtastic Results, Calorie Counter & Diet Tracker, and Sweat, Kayla Itsines Fitness among others. Runtastic Results: Workout & Strength Training is offered by the Austrian company Runtastic. As part of the primary marketing strategy in fitness app industry, the company offers a wide range of portfolio with 20 different mobile apps running on all platforms. Runtastic was bought by Adidas in 2015 to increase its market share in the global fitness market industry. Sweat: Kayla Itsines Fitness is an app offered by The Bikini Body Training Company. This app provides nutrition recommendations and a series of aerobic exercises in the Bikini Body Guide (BBG) to practice at home.

 

In regards with the global fitness app market share, North America was in the forefront followed by Asia Pacific and Europe. The increasing population in the region coupled with high disposable income drives the market growth. The sedentary lifestyle of consumers in the region has encouraged them to adopt fitness apps to stay healthy and acquire proper nutrition. Asia-Pacific is expected to grow at the highest rate during the forecast period. Increasing disposable incomes in developing countries of this region, rising awareness and increasing health consciousness, growing presence of fitness centres, and growing penetration of smartphones further foster the growth of the fitness app industry in this region.

 

Do you have questions or special requirements? Ask our industry experts : https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/speak-to-analyst

 

The key companies profiled in the report fitness app market analysis includes MyFitnessPal Inc., Dom and Tom Tom, Motorola Mobility LLC, Grandapps, Fitbit, Azumio, WillowTree, Inc., ASICS, Under Armour, and Appster among others. These companies launch new products and collaborate with other market leaders bringing innovation to meet the increasing demand of consumers.

 

Polaris Market Research has segmented the global fitness app market on the basis of type, platform, deployment, gender, and region:

 Fitness App Type Outlook (Revenue, USD Billion, 2015 – 2026) 

• Workout & Exercise Apps
• Disease Management
• Lifestyle Management
• Nutrition & Diet
• Medication Adherence

Fitness App Platform Outlook (Revenue, USD Billion, 2015 – 2026)

• Smartphones
• Tablets
• Wearable Devices

Fitness App Deployment Outlook (Revenue, USD Billion, 2015 – 2026)

• Android
• iOS
• Windows
• Others

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Fitness App Market Global Analysis, Trends and Future Forecast 2028

New York, 09, Feb 2021: The global fitness app market is expected to reach US$ 15.59 billion by 2028, according to a new study by Polaris Market Research. The report “Fitness App Market Share, Size, Trends, Industry Analysis Report, By Type (Workout & Exercise Apps, Disease Management, Lifestyle Management, Nutrition & Diet, Medication Adherence); By OS Platform (Android, iOS, Windows); By Device Type; By Regions; Segment Forecast, 2021 – 2028” gives a detailed insight into current market dynamics and provides analysis on future market growth.

 

The growth in fitness app is attributed to the rising awareness among the consumers pertaining to leading a healthy lifestyle owing to the outbreak of the COVID-19 pandemic, increasing smartphone penetration rate, and busy lifestyles causing people to look for connected healthcare. Moreover, positive investment scenario for start-ups, diversification among products and services by key players, innovative promotional strategies, and social media influence also created growth prospects for fitness apps.

 

Download Sample Copy:  https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/request-for-sample

 

The global market for fitness app is fragmented based on type, OS platform, device type, and region. In terms of type, the market is segmented into workout & exercise apps, disease management, lifestyle management, nutrition & diet, and medication adherence. Based on the OS platform, the global market for fitness app is further bifurcated into android, iOS, and windows. Based on device type, the global market for fitness app is further bifurcated into smartphones, tablets, and wearable devices.

 

Segment Highlights

• The workout & exercise app segment accounted for the largest revenue share in 2020 owing to the increasing obesity among youth and adults. The segment held over 30% of the global share in 2020.
• Based on device type, the smartphone segment is projected to constitute over 60% of the market share by 2028. The increasing penetration of fitness apps with smartphones is primarily responsible for such a high revenue share.
• North American region is dominating the global market for fitness app holding over one-third of the market share throughout the forecast period. Positive funding scenario and increasing awareness among consumers is favoring market growth
• The players including Fitbit, HealthifyMe, and MyFitnessPal Inc. together held a significant market share in 2020 owing to their regional presence and several product offerings across the operating systems.

 

Get Discount Offer : https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/request-for-discount-pricing

 

List of Key Players

• MyFitnessPal Inc.
• Dom and Tom
• Motorola Mobility LLC
• Grandapps
• Fitbit
• Azumio
• WillowTree, Inc.
• HealthifyMe
• Others

 

Polaris Market Research has segmented the Fitness App Market report on the basis of type, platform, device type, and region.

 

Fitness App, Type Outlook (Revenue – USD Million, 2016 – 2028)

• Workout & Exercise Apps
• Disease Management
• Lifestyle Management
• Nutrition & Diet
• Medication Adherence

Fitness App, OS Platform Outlook (Revenue – USD Million, 2016 – 2028)

• Android
• iOS
• Windows

Fitness App, Device Type Outlook (Revenue – USD Million, 2016 – 2028)

• Smartphones
• Tablets
• Wearable Devices

Fitness App, Regional Outlook (Revenue – USD Million, 2016 – 2028)

• North America
• U.S.
• Canada
• Europe
• France
• Germany
• UK
• Italy
• Spain
• Netherlands
• Austria
• Asia Pacific
• China
• India
• Japan
• Malaysia
• South Korea
• Indonesia
• Central & South America
• Mexico
• Brazil
• Argentina
• Middle East & Africa
• UAE
• Saudi Arabia
• Israel
• South Africa

Read More : https://www.medgadget.com/2021/02/fitness-app-market-to-surpass-15-59-billion-by-2028-cagr-21-8-polaris-market-research.html

 

 

 

 

Fitness App Market Overview, Industry Top Manufactures, Size, Growth rate 2020-2026

 The Global fitness app market size is anticipated to reach over USD 15.96 billion by 2026, according to a new study published by Polaris Market Research. In 2019, the fitness and activity tracking segment dominated the market, in terms of revenue. North America is expected to be the leading contributor to the global fitness app industry during the forecast period.

 

A significant increase in the obese population, changing lifestyles, and increasing health concerns primarily drive the market growth.  Other driving factors include increasing occurrence of diseases associated with obesity, increasing disposable income, and increasing awareness regarding health and nutrition. The increase in obesity related diseases such as diabetes and hypertension along with sedentary lifestyles of consumers further propel the market growth. The number of memberships for health clubs and gyms has increased significantly over the years, further promoting the growth of fitness app industry. Increasing demand in developing nations, increasing penetration of mobile devices, and availability of high-speed internet services is expected provide numerous growth opportunities to the fitness app industry players during the forecast period.

 

Get Sample Copy @  https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/request-for-sample

 

A few major fitness apps available in the market include Runtastic Results, Calorie Counter & Diet Tracker, and Sweat, Kayla Itsines Fitness among others. Runtastic Results: Workout & Strength Training is offered by the Austrian company Runtastic. As part of the primary marketing strategy in fitness app industry, the company offers a wide range of portfolio with 20 different mobile apps running on all platforms. Runtastic was bought by Adidas in 2015 to increase its market share in the global fitness market industry. Sweat: Kayla Itsines Fitness is an app offered by The Bikini Body Training Company. This app provides nutrition recommendations and a series of aerobic exercises in the Bikini Body Guide (BBG) to practice at home.

 

In regards with the global fitness app market share, North America was in the forefront followed by Asia Pacific and Europe. The increasing population in the region coupled with high disposable income drives the market growth. The sedentary lifestyle of consumers in the region has encouraged them to adopt fitness apps to stay healthy and acquire proper nutrition. Asia-Pacific is expected to grow at the highest rate during the forecast period. Increasing disposable incomes in developing countries of this region, rising awareness and increasing health consciousness, growing presence of fitness centres, and growing penetration of smartphones further foster the growth of the fitness app industry in this region.

 

Do you have questions or special requirements? Ask our industry experts : https://www.polarismarketresearch.com/industry-analysis/fitness-app-market/speak-to-analyst

 

The key companies profiled in the report fitness app market analysis includes MyFitnessPal Inc., Dom and Tom Tom, Motorola Mobility LLC, Grandapps, Fitbit, Azumio, WillowTree, Inc., ASICS, Under Armour, and Appster among others. These companies launch new products and collaborate with other market leaders bringing innovation to meet the increasing demand of consumers.

 

Polaris Market Research has segmented the global fitness app market on the basis of type, platform, deployment, gender, and region:

Fitness App Type Outlook (Revenue, USD Billion, 2015 – 2026) 

·         Workout & Exercise Apps

·         Disease Management

·         Lifestyle Management

·         Nutrition & Diet

·         Medication Adherence

Fitness App Platform Outlook (Revenue, USD Billion, 2015 – 2026)

·         Smartphones

·         Tablets

·         Wearable Devices

Fitness App Deployment Outlook (Revenue, USD Billion, 2015 – 2026)

·         Android

·         iOS

·         Windows

·         Others

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