The
global CBD Oil market size
is expected to reach USD 3,095.3 million by 2026 according to a new study by
Polaris Market Research.
Flexibility of CBD oil thus resulting
in a wide variety of applications, health benefits such as ability to boost
cognitive abilities, anti-inflammatory properties, among others, and
information outburst through a variety of platforms including social media are
benefitting the CBD oil market demand. Development of novel products such as
CBD oil infused honey and aggressive marketing strategies adopted to promote
the same is also expected to benefit the overall market growth.
In the past, CBD related research was
restricted to the treatment of severe diseases such as cancer and epilepsy and
this put limitations on the usage in other avenues such as cosmetics. However,
with multinationals taking interest in the product, the research horizon
widened and properties such as anti-inflammatory were discovered which led to
the usage of the oil not just by health provider brands but by wellness brands
as well. This widened usage coupled with the rising preference for preventive
healthcare has fueled CBD oil market growth across the globe.
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Rise in millennial population is also
benefitting the market demand. Bath soaps, lip gloss, face creams, lotions,
serums, medicines for curing muscle pains are some of the products that are
appealing to this segment of customers. Furthermore, companies are adopting SEO
centric strategies to create online awareness regarding CBD oil products among
these millennials. This category of customers is looking to boost their
cognitive ability or health functions through usage of novel ways and CBD oil
infused products fits this demand perfectly.
North America emerged as the largest
market for CBD oil in 2018 and is expected to maintain its dominance over the
forecast period. Strong presence of companies in the US, high awareness
regarding CBD oil usage, availability of a wide variety of products as well as
efficient distribution channels leading to easy availability are some of the
factors benefitting the regional market demand. Acquisition of companies having
good brand recall and brand awareness by multinationals is a key market
scenario in the region.
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The key players in the market for CBD
oil include ENDOCA, Isodiol, Medical Marijuana, Cannoid., Canopy Growth
Corporation, Elixinol Group, Folium Biosciences, Diamond CBD, NuLeaf Naturals,
PharmaHemp, Aphria Inc. and Gaia Botanicals among others. Development
of distribution channels, novel product development and aggressive marketing
campaigning are some of the success factors in the industry.
Polaris Market research has segmented
the CBD oil market report on the basis of product, application, distribution
channel and region
CBD Oil Product Outlook (Revenue, USD
Million, 2015 – 2026)
- · Hempseed Based
- · Marijuana Based
CBD Oil Application Outlook (Revenue,
USD Million, 2015 – 2026)
- · Pharmaceuticals
- · Food & Beverages
- · Cosmetics
- · Others
CBD Oil Distribution Channel Outlook
(Revenue, USD Million, 2015 – 2026)
- · Hospital Pharmacy
- · Retail Pharmacy
- · Online
- · Others
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